Target previous purchasers, go after new prospects.
This campaign option is a really good option for accounts that already have history (100+ purchases, leads, or other events tracked through FB) and businesses that have a HIGH retention rate.
- Streamline performance goal to achieve the highest performance from Facebook’s marketing solutions.
- Combine prospecting and existing customer audiences under one campaign with personalized products from your catalog.
- Simplify campaign set up and management by running fewer campaigns without the need to adjust or refresh
- Automatically test up to 150 creative combinations and deliver the highest performing ads.
- Deliver your highest performing ad variation to the highest value shoppers.
Learn more about Advantage+ Shopping Campaigns here.