We Are Your User Acquisition Team

We leverage core and emerging acquisition channels for one purpose: to grow your brand. We keep a constant pulse on all changes and best practices on rapidly evolving platforms to inform the best decisions every step of the way towards your brand’s growth.

How we Achieve it?

We believe there are 3 pillars to phenomenal user acquisition result. With these 3 pillars in mind, we carefully cultivated our culture and ways of working so we could integrate effectively with your team across functions, and develop creative and effective strategies in the ever-changing growth landscape.

Your Brand

A thorough understanding of your audiences and your brand.

Mission

Customer Segmentation

Value Props

The Wow Moment

Unique Advantages

Unit Economics

Culture & Team

Competitive Landscape

A informed/sophisticated read on the competitive and adjacent industry landscape.

Campaigns & Activations

Narratives & Messaging

Promotions

New Features

Creative Approach & Elements

Key Partnerships

Advertising  Landscape

A rigorous knowledge base of the advertising landscape.

Privacy Policy Updates

Post IDFA Environment

Emerging Ad Products & platforms

Martech & Adtech Stack

Optimization Approaches

Cross-platform Trends & Synergies

Latest UA & Creative Strategies

How we Achieve it?

We believe there are 3 pillars to phenomenal user acquisition result. With these 3 pillars in mind, we carefully cultivated our culture and ways of working so we could integrate effectively with your team across functions, and develop creative and effective strategies in the ever-changing growth landscape.

Your Brand

A thorough understanding of your audiences and your brand.

Mission

Customer Segmentation

Value Props

The Wow Moment

Unique Advantages

Unit Economics

Culture & Team

Competitors Landscape

A informed/sophisticated read on the competitive and adjacent industry landscape.

Campaigns & Activations

Narratives & Messaging

Promotions

New Features

Creative Approach & Elements

Key Partnerships

Advertising  Landscape

A rigorous knowledge base of the advertising landscape.

Privacy Policy Updates

Post IDFA Environment

Emerging Ad Products & platforms

Martech & Adtech Stack

Optimization Approaches

Cross-platform Trends & Synergies

Latest UA & Creative Strategies

Who We’ve Worked With

Good relationships get stronger. We’ve become close friends with everyone we work with and we’d like to keep it that way.

Who We’ve Worked With

Good relationships get stronger. We’ve become close friends with everyone we work with and we’d like to keep it that way.

What We Can Do For You

We excel at every aspect of user acquisition and can help you maximize your marketing dollar.

Assessment & Insights

Channel Audits

Audience sizing & segmentation  analysis

Campaign Effectiveness

Comp. study & social listening

Identification of Growth Levers

Channel diversification

Strategy

Wholistic media strategy

Testing strategy

Scaling strategy

Retention rate improvement

CAC optimization

Campaign development

Mngmt & Optimization

Funnel Optimization

Media Creation & Development

Analytics & tracking

Custom performance Dashboard

We Solve Your Toughest Growth Problems

CAC has got more expensive

Navigate the ‘new normal’ post IDFA and use refreshed benchmark to continue optimization and testing.

Can’t scale efficiently

Set up test foundation and strategy to drive for meaningful learning and flush through friction points along the way of scaling.

Underperforming ad creatives

Unpack trends, competitive landscape, and channel performance insights to improve both net-new and incremental ad creative development.

Can’t find high-converting audiences

Develop thorough audience segmentation strategy to evaluate and optimize targeting approaches.

Lack of meaningful learning

Establish hypothesis pipeline and insights log to prioritize and manage tests that can inform future product and marketing decisions.

Can’t crack new channels

Evaluate product-channel fit across all effective channels and set up phased approach to pilot-grow-scale on each channel.

Word on the Street

We worked together to build a scalable acquisition engine that was rooted in testing and iterating. In our time working with SWIDIA, we saw significant improvements in LTV:CAC, while also scaling spend in a big way. I highly recommend working with the team at SWIDIA.

Marty Pesis
Director of Marketing

It was refreshing to see an approach that was able to help our primary user acquisition channel adapt to iOS14 changes and allow us to continue to produce efficient results and benchmarks. SWIDIA didn’t only serve as an extension of the Growth team, but they also seamlessly integrated with our Creative team as well.

Thomas Pan
Director of Growth

SWIDIA has played a key role in helping Radish scale its paid social channel. The team consists of intelligent individuals who make your growth initiatives their priority and it has been a great experience working with them.

Shreya Shah
Director of Marketing

We worked together to build a scalable acquisition engine that was rooted in testing and iterating. In our time working with SWIDIA, we saw significant improvements in LTV:CAC, while also scaling spend in a big way. I highly recommend working with the team at SWIDIA.

Marty Pesis
Director of Marketing

It was refreshing to see an approach that was able to help our primary user acquisition channel adapt to iOS14 changes and allow us to continue to produce efficient results and benchmarks. SWIDIA didn’t only serve as an extension of the Growth team, but they also seamlessly integrated with our Creative team as well.

Thomas Pan
Director of Growth

SWIDIA has played a key role in helping Radish scale its paid social channel. The team consists of intelligent individuals who make your growth initiatives their priority and it has been a great experience working with them.

Shreya Shah
Director of Marketing

Who You’ll Have At Your Fingertips

We’re a group of thinkers, doers, problem-solvers, and most importantly, a part of your team.

JACK Chen

CEO, Co-founder

FRANK Jiang

CGO, Co-founder

TATIANA Dmytruk

Head of Growth Marketing

Bernice Hsu

VP of Growth

SEAN Bollman

Head of Creative Studio

The Partnerships and Expertise That Fuel Your Growth

Our premium partnerships and years of experience across the most effective growth tools will take your growth to the next level and scale your business .

How Can We Help?

Some basic info to kick off a productive conversation when we connect.

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